Wall art – Chinese New Year 2024 (Singapore)
5.7×1.6 m wall illustration
Client: Lendlease Singapore
Agency: Lucidity & Co Singapore
Art direction: Goi Chin Yee, Jenn Rée
(Singapore, December 2023)
Creation of a large-format illustration, applied on walls as well as social media advertising and motion graphics, to congratulate the New Year 2024 (Year of the Dragon) to all visitors to the shopping centers in Singapore belonging to the multinational corporation Lendlease Global Commercial: 313 Somerset (www.313somerset.com.sg), JEM (www.jem.sg), Paya Lebar Quarter (www.payalebarquarter.com) and Parkway Parade (www.parkwayparade.com.sg).