Mads Mikkelsen – Carlsberg TV spot

Portrait illustration of Mads Mikkelsen for digital integration in TV spot “Chamber of Secrets” by Carlsberg

Spot director: Miguel Campaña
Agency: Uncle Grey
3D art direction: Javier Verdugo
2D art direction: Albert García
Producers: Meri Losada, Xavi González
Production coordinators: Celeste Lozano, Anna Gispert

(Barcelona, July 2021)

Illustration of the Danish actor Mads Mikkelsen as a baroque painting, upon his pose in a frame of the TV spot “Chamber of Secrets”, directed by Miguel Campaña. The graphic continuity and the accuracy of the pose with respect to the previous frame are key to highlight the scenery change required in the storyboard. TV commercial for international broadcast.

Mads Mikkelsen - Carlsberg TV spotJuan Hernaz